Aspectos ligados a comercialização e critérios de escolha da semente de soja pelos agricultores da região Sul de Goiás

Abstract

The present work had as objective of this work was to raise the main aspects related to the commercialization of soybean seeds in the South region of Goiás. For this knowledge, a questionnaire with ten closed questions applied in person and by telephone was used. 24 farmers in the southern region of Goiás The interviews were carried out in October and November 2016. After tabulation of the data obtained from the research, it can be taken into account that seed quality problems such as reduced germination potential and vigor Favor the increase of seed saved, even producers seeking to buy commercial seeds. This procedure is dependent on the climatic conditions, ie excess rainfall poses a greater risk of attacking fungi after processing, reducing the quality of the lots used for future sowing. It is possible to reverse this scenario of producers' dissatisfaction with the adoption of an efficient control of data collection on the intention to acquire the seed by the producer and the satisfaction when it goes through the after sales of the company. Rural producers are more and more qualified and attentive when it comes to seeds, especially in terms of quality, so it is up to the sowing sector to better understand the profile of their consumers and to convey reliability of the product to be offered, seeking the highest quality in the Seed production.